Much has changed since the start of this year. Businesses that faced crippling challenges due to the pandemic were either forced to fold or transform to survive; we saw people taking the leap of faith to follow their passion and reap the rewards of their previously untapped potential.

Transformational experiences occur when a person’s assumptions and preconceptions are challenged, allowing them to appreciate unexamined parts of their environment, discover new parts of themselves or others, and achieve in ways previously thought impossible.

In our 28-minute conversation with Neeta Lachmandas, Executive Director, Institute of Service Excellence – Singapore Management University, we talk about the experience economy, what transformational experiences are to consumers and organisations, the vital components of transformation (explore, experiment, expand) and where it fails and succeeds.

She also questions how we transform as people, businesses and an economy as a whole, and the importance of a strong culture core to create an agile mindset and an agile organisation.

“If you have leadership that doesn’t believe in change, forget it. If you have a structure of incentivising or remunerating your staff that doesn’t reward taking risks or doesn’t have courage built into it, forget it. Leadership is really important. How do you create a culture where people are willing to transform themselves all the time?”

As consumers become more selective of where they choose to put their time, money and effort into, it is important for event organisers and content curators to constantly keep an eye on what is innovating around them and how we respond and innovate accordingly.

Watch the below video for more insights.

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El Kwang

Author El Kwang

Recognised in his global network as an ideas man who sees opportunities in every encounter. He looks for ways to connect dynamic people from across disciplines to unearth the potential for great ideas to become outstanding. With more than 20 years of experience in the hospitality, tourism and business events industry, both as a content strategist and a designer of immersive experiences around the globe, El established BEAM and built a team of Engagers committed to playing a vital part in ensuring that the world continues to move forward with innovation, growth and positivity.

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