Strengthened and simplified education programme to lead purposeful business experience and battle inflationary pressures on the show floor.

In a business climate defined by inflationary pressures, supply chain issues and talent shortages, IMEX America will address the new needs of the industry head-on, bringing together the global business events community in a four-day event designed to deliver a tailored, targeted and enjoyable business experience.

IMEX America has been designed to guide attendees to the people, products and learnings that best fit their specific needs.

Just two months after registration opened, over 3,000 global buyers have confirmed their participation.

IMEX also saw strong demand from suppliers from an early stage, with international exhibitors returning to the show in force. That includes all the major hotel groups such as Associated Luxury Hotels International, Four Seasons Hotels and Resorts, Hilton, IHG Hotels & Resorts and Marriott International.

Joining them are a host of major global destinations, such as Abu Dhabi, Australia, Bahamas, Czech Republic, Dominican Republic, Dubai, Greece, Hawaii, Ireland, Switzerland, Turkey and New Zealand. Ras Al Khaimah is one of the destinations exhibiting at the show for the first time.

North and South America are also strongly represented, with many investing in their presence at the show with increased booth space, including Atlantic City, Los Cabos, Mexico, Miami, Milwaukee, Orlando and The Palm Beaches. These destinations will sit alongside new and returning exhibitors such as Ecuador, Experience Columbus, Lexington, Napa Valley, Park City, Pasadena, Salt Lake, Uruguay and Wisconsin.

Simplified education programme

The free learning programme has been simplified to allow attendees to identify the sessions that best fit their current needs immediately. Under the theme ‘Pathways to Clarity’, the IMEX team has streamlined the number of education tracks from 10 to four: Respect for People and Planet; Future Self; Innovation and Creativity; Event Planner Toolkit.

A global roster of speakers will offer honest conversation and fresh thinking on today’s challenges, as well as provide the tools to enhance show floor meetings and – ultimately – boost business recovery.

Show floor education takes place at the expanded Inspiration Hub with sessions addressing topics such as managing supply chains, volunteer burnout and venue contracts. Digital dragons, cryptocurrencies and the metaverse will all be explained and explored, while sessions on divergent thinking and the language of diversity recognise new workplace demands.

There are tailor-made opportunities for corporate and association planners to meet, connect and learn throughout the show. There are also sessions from IAEE, EIC and MPI, plus She Means Business, a joint event by IMEX and tw magazine, supported by MPI.

“We know that face-to-face events are where the best, most nuanced conversations take place, and IMEX America has been designed around facilitating and supporting these meetings”, explains Carina Bauer, CEO of the IMEX Group. “We’ve ensured the show offers buyers the chance to tailor their experience to suit their current needs and accomplish multiple goals. The wide range of international suppliers, re-designed learning programme and extensive opportunities to connect are set to support buyers’ business requirements now and in the year ahead.”

IMEX America 2022 will take place at the Mandalay Bay, Las Vegas, and opens with Smart Monday, powered by MPI, on Monday, October 10, followed by the three-day trade show from 11 to 13 October.

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