This conversation birthed a song at the end.


The road to gender equality is not something only women take. It is a social and economic imperative that makes it even more vital to include men in this equation. After all, they make up about half of the global population — not to mention most leadership positions.

In this Couch Convos with BEAM video, we speak with Sanjay Seth, Managing Director – APAC, BCD Meetings & Events, and Christo Alexander, General Manager – Asia, SongDivision, about how women have supported and helped shape their path to success.

Using keywords from our conversation, Christo then created a song and serenaded us with it, elevating the International Women’s Day celebration.

Indeed, in a study conducted by Ipsos Mori, attitudes towards masculinity and gender roles are changing, with childcare no longer seen as the preserve of women. People are also optimistic that discrimination in some aspects of life – such as education, will end in the next couple of decades.

For Sanjay, it all began with the women at home. His mother was a master’s degree graduate, an unusual achievement in her time, while his sister was a summa cum laude graduate, businesswomen and “overall amazing individual”.

Together, they showed Sanjay what the possibilities were. He also harked back to his college days, crediting Wanda Brandon, who was then the managing editor of The Daily Egyptian, for her inclusiveness and support.

Returning to Singapore, Sanjay worked with Jackie Koh, the first female managing director in Asia Pacific at Burson-Marsteller (now Burson Cohn & Wolfe), who gave him his first break and nurtured him with her tough-love mentorship, as well as Jessica Lee – now with the Alliance to End Plastic Waste (AEPW) – who provided guidance early in his career and got him into ESPN.

He then continues to share the values and lessons learnt from the women in his life and career, who helped shape his approach to treating people in the workplace and outside of it.

Here’s to the daughters, mothers, sisters, wives and everyone in between. Watch the below video for the full conversation and get ready to be serenaded by Christo Alexander.

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El Kwang

Author El Kwang

Recognised in his global network as an ideas man who sees opportunities in every encounter. He looks for ways to connect dynamic people from across disciplines to unearth the potential for great ideas to become outstanding. With more than 20 years of experience in the hospitality, tourism and business events industry, both as a content strategist and a designer of immersive experiences around the globe, El established BEAM and built a team of Engagers committed to playing a vital part in ensuring that the world continues to move forward with innovation, growth and positivity.

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